Let’s rewind to May 1996, when alternative rock ruled the airwaves. From Oasis to Soundgarden, Dishwalla to Collective Soul, the charts were packed with heavyweights. Somewhere in that mix, cutting through the noise with their own spin on rock, was Howlin’ Maggie, a Columbus, Ohio band making waves with their major-label debut, Honeysuckle Strange.
This wasn’t your average alt-rock record. Howlin’ Maggie brought groove, grit, and storytelling, fueled by Harold “Happy” Chichester’s offbeat genius. Having earned his stripes in the funk-driven Royal Crescent Mob, Happy pulled from his eclectic past to create an album full of depth and character. This wasn’t just music for the charts; it was music for the soul.
From Local Heroes to Columbia Records
Columbus in the 90s was brimming with talent, and Howlin’ Maggie stood out. While bands like Watershed and The Toll were hustling for mainstream recognition, Howlin’ Maggie offered something unique. With Happy on vocals and guitar, Jerome Dillon (who’d go on to join Nine Inch Nails) on drums, Andy Harrison on guitar, and Jim Rico on bass, the band quickly found their groove and caught the attention of Columbia Records.
The result was Honeysuckle Strange, an album that blended the raw emotion of the Afghan Whigs with the funk-tinged pulse of the Red Hot Chili Peppers. But Howlin’ Maggie wasn’t trying to copy anyone. Tracks like “Alcohol” and “I’m a Slut” showcased a sharp wit and knack for storytelling, backed by innovative arrangements that made every listen feel fresh.
What Honeysuckle Strange Sounds Like
If you’re new to Howlin’ Maggie, picture this: the narrative swagger of Springsteen, the funk-laden grooves of 80s rock, and the unpolished edge of 90s alt. Songs like “How the West Was Won” encapsulate this perfectly, starting with a hypnotic groove before erupting into chaos. Happy’s elastic, expressive vocals carry the weight of every lyric, from the biting satire of “Rubbing the Industry Raw” to the tender balladry of “You Are.”
Then there’s “I’m a Slut,” a standout track that plays with expectations. With its provocative title and catchy hooks, it’s a clever commentary on ambition and self-awareness—wrapped in a melody you won’t forget.
Though Honeysuckle Strange didn’t top the charts, it carved out a loyal fanbase, proving to be an album with staying power. Its humor, raw emotion, and fearless creativity set it apart from the pack.
Howlin’ Maggie’s journey didn’t end there. In 2001, they released Hyde, a darker, more introspective record with Chichester as the sole remaining member. After the band dissolved, Happy turned to solo work, releasing deeply personal music at his own pace. While fans often wished for more, his meticulous approach and sparse output added to his enigmatic appeal.
In hindsight, Honeysuckle Strange feels like a snapshot of the 90s alt-rock scene—a time when bands could take risks and defy easy categorization. For those who missed it, this is the perfect opportunity to rediscover a record that’s as bold and fresh as ever.
Take Another Spin
Start with “Alcohol,” a sly, melodic take on vices, then dive into “How the West Was Won,” a masterclass in balancing groove and chaos. From there, let the entire album wash over you. It’s more than just a record; it’s an experience—a glimpse into the creative pulse of Columbus and the adventurous spirit of 90s rock.
Songs in this Episode
Intro - Miss Universe
18:54 - Rubbing The Industry Raw
21:40 - You Are
25:57 - $3.99
31:45 - Promise To Be Happy
34:56 - I'm A Slut
40:13 - How The West Was Won
Outro - Easy To Be Stupid (Beautiful Girls soundtrack)
Make Your Voice Heard!
In our quest to explore the depths of 90s Rock, we rely on you, our listeners. Your suggestions drive our show – be it an underrated classic or a forgotten gem. By joining our DMO Union on Patreon, you help us stay independent and ad-free and gain the power to vote on and choose the albums we dive into each year. Together, let's unearth the treasures of 90s Rock, one listener-powered episode at a time.
Suggest an Album → | Choose an Album →
Share this post